Email & SMS marketing.
We set up Klaviyo-based email and SMS marketing automations for your Shopify store. We increase customer lifetime value with welcome series, abandoned cart, post-purchase, and winback flows. For the brands we manage, the email channel accounts for an average of 30% of total revenue.
Grow with the channels you own.
42x ROI: Every ₺1 → ₺42
Email marketing provides the highest return on investment among all digital channels. With correct segmentation and automation, this rate increases even further.
98% SMS Open Rate
SMS messages are read within an average of 3 minutes after being sent. It is the most effective channel for flash sales, stock notifications, and urgent campaigns.
5-7x Retention Savings
The cost of acquiring new customers increases every year. It's much cheaper to get your existing customers to buy again through email and SMS.
30%+ Revenue Share
A well-managed email channel can account for 25-35% of total e-commerce revenue. An abandoned cart flow alone can recover 5-8% of monthly revenue.
End-to-end Klaviyo management.
Flow Automations
Welcome series, abandoned cart, browse abandonment, post-purchase, winback, sunset, price drop, and back-in-stock. Each flow is optimized for revenue targets.
Sales-generating flowsCampaign Management
Weekly newsletters, product launches, seasonal campaigns, and VIP offers. Each campaign is segmented, A/B tested, and optimized for send time.
Segment-based sendingSMS Marketing
SMS consent collection and SMS flow automations (cart abandonment reminders and delivery updates) and campaign SMS messages. Infrastructure compliant with KVKK and commercial communication regulations.
Instant interactionSegmentation
RFM (Recency and Frequency and Monetary) analysis and purchase behavior and site activity and email engagement and custom feature-based segments. The right message to the right person.
RFM & behavioralTemplate Design
Email templates that align with your brand's visual language, are responsive, and dark mode compatible. Rapid campaign deployment with a module-based design system.
Brand-aligned emailList Growth
Exit-intent pop-up and embedded form and flyout and gamification (spin-to-win). High opt-in rate with A/B tested forms. Setup from scratch with Klaviyo form builder.
Pop-up & form strategySustainable revenue with owned channels.
We analyze your current Klaviyo account, identify missed revenue opportunities and optimization areas.
Get Free Klaviyo AuditService scope.
Klaviyo Setup & Shopify Integration
Klaviyo account setup, Shopify store integration, tracking snippet and Klaviyo pixel placement. Importing existing customer data, creating segments and lists. Custom metric and event tracking configuration. Seamless migration from existing Mailchimp, Omnisend or other platforms.
Setting up Flow Automations
8+ core revenue-generating flows: Welcome Series, Abandoned Cart, Browse Abandonment, Post-Purchase, Winback, Sunset, Price Drop, Back in Stock. Each flow is multi-step, condition-based, and A/B tested.
Email Template Design
A responsive email template system aligned with your brand's visual identity. Module-based design: hero, product grid, single product, testimonial, CTA blocks. Dark mode compatibility, consistent rendering across all email clients (Gmail, Apple Mail, Outlook, Yahoo). Easily editable templates with a drag-and-drop editor.
Segmentation & Personalization
RFM segmentation: VIP, loyal, at-risk, lapsed customer groups. Segments based on purchase history, site behavior, email engagement, and demographic data. Personalized product recommendations with dynamic content. Predictive analytics: CLV estimation, churn risk score, expected next order date.
SMS Marketing & Compliance
SMS consent collection (popup, checkout, keyword opt-in). SMS flow automations: abandoned cart reminders, order and shipping updates, VIP early access. Campaign SMS messages: flash sales, new collections, special occasions. Full compliance with GDPR and commercial communication regulations. Integration with the Message Management System (İYS).
List Growth & Pop-up Strategy
Exit-intent popup, scroll-trigger popup, timed popup, embedded form, flyout form. Gamification elements: spin-to-win, scratch card. A/B testing for form design, offer, and timing optimization. Multi-step forms to collect preferences and interests. Continuous optimization aimed at CVR.
Campaign Calendar & Management
Monthly campaign calendar planning: seasonal opportunities, special days, product launches, VIP events. Each campaign is segmented, and the subject line and content are A/B tested. The optimal sending time is determined with send time optimization. Full management from campaign brief to design, testing, and sending.
Reporting & Performance Analysis
Weekly performance summary: flow and campaign revenue, open rate, click rate, conversion rate, unsubscribe rate. Monthly detailed analysis: channel-based revenue attribution, list growth, deliverability metrics, A/B test results. Competitor benchmark and industry average comparison. Continuous improvement with a list of recommended actions.
General sending vs. professional Klaviyo.
Our process.
Audit & Analysis
Comprehensive audit of existing email and SMS infrastructure. Flow performance, campaign metrics, deliverability, list health, and identification of missed revenue opportunities.
1 weekStrategy & Planning
Email and SMS strategy aligned with brand goals. Determining flow map, segment structure, campaign calendar, template concepts, and KPI targets.
1 weekSetup & Integration
Klaviyo account setup or migration, Shopify integration, tracking configuration, DNS settings (SPF, DKIM, DMARC), segment and list structure creation.
1-2 weeksAkış ve Şablon Oluşturma
8+ essential flow setups, email template design, popup/form design, SMS flows. Each flow is set up with multi-step, condition-based, and A/B test variations.
2-3 weeksLaunch & Warm-up
Flow activation, initial campaign deployment, IP and domain warm-up process management. Deliverability monitoring and initial performance data evaluation.
1-2 weeksOptimization & Scale
Ongoing A/B testing (subject line, send time, content, CTA), flow optimization, new segment discovery, campaign calendar management. Better results every month.
ContinuousThe compound return of email.
Every new subscriber, every new flow, and every optimization builds on the previous one. In 12 months, your automated revenue channel will be operational.
Klaviyo Stratejisini TartışınWhy Klaviyo with Rivanti?
Klaviyo Expert Team
As a Klaviyo Partner, we have in-depth knowledge of all the platform's features, including advanced segmentation, custom metrics, Liquid template coding, and API integrations.
Shopify Integration Depth
We fully utilize Shopify checkout, post-purchase, customer account, and order data in Klaviyo. We set up advanced scenarios with Shopify Flow + Klaviyo automations.
Income Approach
We're not aiming for open rates, but for revenue growth. We track the revenue attribution of every flow and campaign, and optimize based on ROI. We focus on real results, not vanity metrics.
Deliverability Expertise
We ensure your emails reach the inbox, not the spam folder. SPF, DKIM, DMARC configuration, IP warm-up, list hygiene, and sender reputation management.
GDPR & CEM Compliance
We are familiar with the commercial communication legislation and GDPR requirements in Turkey. IYS integration, consent management, and opt-in/opt-out processes are established in compliance with the regulations.
Data-Driven Optimization
Continuous A/B testing: subject line, send time, content structure, CTA placement, segment size. We achieve better results every month than the last with data-driven decisions.
Industries we serve with Klaviyo.
Fashion & Textile
Collection launch and back-in-stock flow
Cosmetics & Beauty
Replenishment flow and skincare line
Home & Living
Cross-sell flow and seasonal campaigns
Health & Supplements
Subscription reminder and refill flow
Food & Beverage
Reorder flow and recipe content
D2C & Startup
Growth flows and referral program
Education & Courses
Onboarding flow and course progress
Sports & Outdoors
Seasonal gear guide and loyalty tiers
Frequently asked questions.
Klaviyo is an email and SMS marketing platform designed for e-commerce brands. It is the platform with the deepest integration with Shopify: customer data, order history, and site behavior are automatically synced. With advanced segmentation and predictive analytics features, it offers a much more powerful infrastructure than general tools like Mailchimp.
Yes. We provide seamless migration from Mailchimp, Omnisend, Drip, and other platforms. Subscriber lists, segments, flows, templates, and historical performance data are preserved during the transition. DNS settings (SPF/DKIM/DMARC) are updated to ensure deliverability continuity.
A well-managed email channel can account for 25-35% of total e-commerce revenue. For the brands we manage, we achieve an average of 30% email revenue share. Abandoned cart flows alone can recover 5-8% of monthly revenue.
Basic 8 flows: Welcome Series, Abandoned Cart, Browse Abandonment, Post-Purchase, Winback, Sunset, Price Drop, and Back in Stock. In addition to these, we also set up brand-specific flows such as VIP flow, birthday flow, and replenishment flow.
Yes, but certain rules must be followed. In Turkey, explicit consent (opt-in) is required to send commercial messages under the KVKK (Personal Data Protection Law) and Law No. 6563. Registration with the Message Management System (İYS) is mandatory. We conduct all SMS campaigns in full compliance with the legislation.
Segmentation is the process of dividing your subscriber list into groups based on common characteristics. With RFM segmentation, we divide your customers into groups such as VIP, loyal, at-risk, and lapsed. Sending different messages to each group increases open rates by 30-50% and boosts conversion rates by 2-3x.
Deliverability is the rate at which your sent emails reach the inbox. We configure SPF, DKIM, and DMARC DNS records, manage the IP warm-up process, and implement list hygiene. We aim for a 99%+ inbox placement rate.
We systematically apply A/B testing to every campaign and flow: subject line and preview text, send time, email content, CTA text, and layout structure. The winning variant is automatically sent to the remaining list.
Exit-intent popup and scroll-trigger popup and timed popup and embedded form and flyout form and checkout opt-in. Each form is A/B tested. Engagement is increased with gamification elements (spin-to-win). We are aiming for an average visitor-to-subscriber conversion rate of 3-5%.
Weekly performance summary: flow and campaign revenue, open rate, click rate, and conversion rate. Monthly detailed analysis: channel-based revenue attribution, list growth, deliverability metrics, and A/B test results. 24/7 real-time data access with a custom Klaviyo dashboard.
We recommend a minimum 3-month initial period. This duration is necessary for flow setup, template design, and the warm-up process. At the end of 3 months, you can continue on a monthly basis or terminate the service. There are no early termination penalties. All work remains in your Klaviyo account.
Klaviyo is priced based on list size. A free plan is available for up to 250 profiles. Email and SMS are priced separately. We charge an agency management fee on top of the Klaviyo platform cost. Contact us for detailed pricing.
Advertising (Google Ads and Meta Ads) are channels you pay for to acquire new customers: when the budget runs out, traffic stops. Email and SMS, on the other hand, are owned channels: once you gain a subscriber, you can reach that person for free. The email channel is the most effective way to increase customer lifetime value (CLV).
Klaviyo Email & SMS Marketing – Rivanti
Expert Klaviyo setup and management for Shopify stores. We build automated email and SMS flows that recover abandoned carts, nurture new subscribers, and increase repeat purchases. Our Klaviyo services include flow architecture design, template creation, segmentation strategy, A/B testing, and deliverability optimization.
Essential Klaviyo Flows We Build
Every Shopify store needs these core automated flows: Welcome Series (3-5 emails introducing your brand and driving first purchase), Abandoned Cart (timed sequence recovering lost sales), Browse Abandonment (re-engaging visitors who viewed products), Post-Purchase (thank you, cross-sell, review request), Win-Back (re-activating lapsed customers), and VIP/Loyalty (rewarding your best customers). We customize timing, content, and triggers for each flow based on your brand and customer behavior.
Segmentation & Personalization
As Klaviyo partners, we leverage advanced features like predictive analytics, dynamic content blocks, and cross-channel orchestration to maximize your customer lifetime value (CLV). We build segments based on purchase history, browsing behavior, engagement level, predicted CLV, and demographic data. This enables highly personalized messaging that resonates with each customer segment.
Email Design & Template Development
We design on-brand email templates that look great across all email clients and devices. Our templates use Klaviyo's drag-and-drop editor for easy editing by your team, while incorporating custom HTML sections for unique design elements. Every template is optimized for mobile rendering, dark mode compatibility, and fast loading.
SMS Marketing
SMS boasts open rates above 90% and click-through rates 5-10x higher than email. We set up Klaviyo SMS flows for order confirmations, shipping updates, flash sale alerts, and abandoned cart recovery. We manage compliance (opt-in/opt-out), message frequency, and content strategy to maximize SMS revenue without subscriber fatigue.
Deliverability & Performance
Email deliverability directly impacts revenue. We configure proper authentication (SPF, DKIM, DMARC), manage list hygiene through sunset flows and engagement-based cleaning, warm up sending domains, and monitor inbox placement rates. Our monthly reports track open rates, click rates, revenue per recipient, and flow performance to ensure continuous optimization.
